Derthona Libarna

The land of wonders.



Services Campaign Creation & Execution Social Media Management Channels

Press, Video, Magazines, OOH, Radio, Web, Mobile, Social, POS, Events

The challenge

A varied territory that presents itself as a new tourist destination,
located in an area of great transit and enormous potential.

30 different municipalities, united by their appetite for hospitality and food and wine excellence,
but without a common identity.

The solution

From the the establishment of a brand identity – naming, logo and positioning – to the development of the entire corporate image, through the design and production of a multilingual portal, information materials and info-tourist boards for local signage.

A unique brand that identifies and enhances
the integrated offer, in synergy with the territory to the eyes of national and international tourists.