San Marino Outlet Experience
Inviting Italy to Shop the magic.
San Marino Outlet ExperienceServices Branding Campaign shoot organisation and management Creative development Development of a tactical communications plan Strategic consultancy Channels
Press, Video, Magazines, OOH, Radio, Web, Mobile, Social, POS, Events
After a painful delay due to the pandemic, San Marino Outlet Experience opens its doors at last, with a strong desire to succeed.
A bold, new, seductive shopping destination: a new retail jewel just a stone’s throw from the Romagna Coast.
The magic of San Marino is ready for action, and it has everything it takes to be a success. But one big question remains: how to conquer a diversified target, made up of shoppers with very different needs and behaviours?
An optimised communication strategy combining media and creativity, encompassing the entire conversion funnel: pre-, during and post-visit. A new, equally impressive and bold campaign capable of converting commercial results: Shop the Magic!
A new, equally impressive and bold campaign capable of converting commercial results: Shop the Magic!